Breaking big money advertising: A prediction for the future.

One day companies will be making micropayments to individuals for either viewing ads or for showing ads on their personal content sites. Seem unrealistic? Think about the last time you looked at a meaningless Slide application video on Facebook or SuperPoked someone with some generic message for free. Think you might be more or less likely to do it if you got paid?

Blogs, microblogs, tumblelogs, social communities, photo sharing accounts and video sharing sites, will all be sponsoring individual people. These individuals who act as mavens, as spreaders, will be paid to exploit their personal social networks.

Do you have 1000 friends on Facebook? We want you to advertise Pepsi for us. We’ll give you a nickel every time visits your Pepsi branded Facebook page. A dollar for every time a user clicks on something Pepsi related.

As the number of marketing messages continues to increase, one day it will be cheaper for a company to simply pay you to give them your attention and to market to your friends than it will be to spend their money on every possible form of advertising available to them.

Of course, the negative of that system will be that, instead of the company being the pariah who is advertising to them in everyone’s personal space, it will be you. So the cycle continues, expand, irritate, contract and repeat.